Know where you stand before the pilot starts. A 15-question diagnostic for health tech founders and innovation teams.
Team license (up to 5 users): $197 | Instant delivery | No subscription
Most digital health companies fail at adoption, not at innovation. After years on both sides of the table, I've identified five structural reasons why. This assessment tells you which ones apply to your company right now.
The Digital Health Graveyard is full of products that actually worked: the science was sound, the pilot data was real, clinicians liked the technology. They still disappeared. Not because of bad innovation. Because of structural gaps between what the technology could do and what the health system had the capacity to absorb.
This tool runs the same diagnostic I use when evaluating health tech companies. 15 questions across five dimensions. Scored in under 10 minutes. Your output: a readiness tier, a specific gap diagnosis, and a prioritized list of what to address before your next enterprise conversation.
Can you describe, with precision, where your product fits in a clinical encounter? The average primary care physician has 12 minutes. Does your product fit in 8?
Is your billing pathway mapped from Day Zero? Reimbursement is not a late-stage compliance issue. It's a product specification. Getting it backwards is expensive.
A peer-reviewed publication won't make a CFO sign your contract. Does your evidence answer the questions the economic buyer is already accountable for?
Do you know, by name and title, who holds the budget authority? In a health system, it's rarely the physician who champions your product.
Can the health system you're selling to implement this with existing staff and existing change management bandwidth? This is the variable technical founders most consistently underweight.
Score yourself: 0 = not addressed, 1 = partially addressed, 2 = fully addressed. The full 15-question assessment with gap analysis worksheet is in the PDF.
Can you describe precisely where in the clinical encounter your product is used, which step it replaces or augments, and how many clicks or actions it requires from the clinician?
Have you identified the specific billing code(s) that apply to your product or service, and confirmed which payer policies cover or exclude it?
Have you identified, by name and title, the person at your target health system who holds the budget authority to sign your contract?
The $47 PDF includes all 15 questions across all five dimensions, the full scoring rubric, a tier description with specific diagnostic language, a gap analysis worksheet organized by dimension, and a prioritized recommended next steps guide. Total: 8 pages. Time to complete: under 10 minutes.
Physician executive, health system strategist, and keynote speaker. Former surgeon. Spent two decades on both sides of the health tech adoption table: building products for health systems, and running the delivery systems that had to decide whether to sign the contract. This assessment distills that diagnostic framework into a tool any early-stage health tech team can use.
Before the pilot. Before the enterprise conversation. Before you find out the hard way which constraint you missed.
Get the Assessment — $47 Team license (up to 5 users) — $197